Elevate Your Gaming App Marketing with AppsCraft: Lower User Acquisition Costs, Maximize ROI
Crack the Code of Gaming App Marketing in 2023
The 2023 comes with a more intriguing and challenging gaming app marketing arena. It’s essential to stay ahead of the game in the current environment, which is rife with challenges such as an impending recession, decreased consumer spending, inflationary pressures, and imminent layoffs.
For this reason, we’ve dug deep into the 38 billion installs’ history to present an informed study of the vital trends shaping the gaming app marketing landscape in 2023.

What Waits Inside for You?
Uncovering Install Trends
Explore the data to learn more about the installation patterns that influenced the gaming app landscape in 2023. Find out which platforms attracted the most interest, which nations embraced the gaming culture, and which genres won over players.
Disclosing User Acquisition Costs
It’s crucial to allocate your marketing budget in a dynamic economy correctly. So, we’ve broken down user acquisition expenses by country and genre to help you make choices to optimize your return on investment.
Unlocking Monetization
Discover the techniques behind the successful in-app purchases (IAP) and in-app advertising (IAA) revenue schemes. Find out how successful apps generated steady income from their user base.
Benchmarking by Country and Category
Utilize our thorough benchmarks to compare the performance of your gaming application to industry norms. With an analysis of 16 of the most competitive markets, you may learn invaluable details about how your app stacks up against the competition.
Why AppsCraft?
Our Success Depends on Your Success!
AppsCraft is the ideal game app marketing partner in the fast-paced digital space. Our expertise in AI-driven online game advertisements covers several popular platforms, including Meta, Facebook, Google, Twitter, and TikTok. With a thorough understanding of the various gaming genres, we plan ad placements that produce outstanding outcomes.
Lower your CPI (cost per install)
Boost higher ROAS ( Return on Ad Spend)
Scale your app installs
Elevate in-app engagement